North Africa Product Manager Vegetables

Syngenta Agro Services Alger, Algérie
Postuler
  • Secteur d'activité Services
  • Date d'expiration 16 Février
  • Nombre de postes 01 poste ouvert
  • Niveau de poste Confirmé / Expérimenté
  • Type de contrat CDI

ROLE PURPOSE:

  • Act as the Product Marketing interface between AME territory and regional Portfolio Management.
  • Is the recognized local authority on product & market knowledge for the assigned -geography
  • Manages, re-juvenates & improves the product portfolio for the assigned crops & territory by driving impactful New Product Introduction across functions
  • Drives the achievement of the commercial (sales & profit) ambition in close collaboration with the Commercial Units (CUs)
  • Leads the Territory Crop Unit for the assigned crops and manages the interface between Breeders, trialling officers, demand planners, marketing and sales.
  • Implement the strategy for the assigned vegetable crops in the designated territory area


ACCOUNTABILITIES Team:

Leads the Territory Crop Unit for the assigned crop and manages the interface between trialling, marketing & sales,facilitating a seamless hand-over of products from PLC4 to PLC7 and driving impactful New product introductions (NPIs)
Actively collaborates with EAME portfolio manager 

NPIs, PLCM and demand planning:

  • Contribute local requirements to AME portfolio platforms (portfolio & pipeline requirements, Target Product Profiles (TPPs) to steer the development of a winning portfolio and pipeline for the Territory
  • Coordinate trial seed: ensure a timely trial seed delivery into the countries.
  • Drive assessment of NPI candidates with Territory Crop Unit team & facilitate on-going in-field team engagement with trials
  • Provide phase-in & phase-out recommendations to the AME portfolio manager, Organise local Hybrid Promotion Committees ( pre-HPC)
  • Positions the new products (segmentation, technical / commercial positioning) and coordinates the NPIs
  • Identifies in-& out-licensing opportunities and reports them to the Territory management 


Campaign design & execution:

  • Support local countries team’s ,on the annual Territory marketing plan and campaigns for assigned crops implementation.
  • Oversee & support implementation of the campaign plan by CUs, in strong collaboration with marketing operations and sales
  • Support CU sales force and demand creators by providing market trends, product positioning and technical expertise

Planning:

  • Monthly reviews and owns YR +1 and YR +2 forecast for its allocated geography
  • Monitor and reports relevant market and competition trends and regularly updates MAPs
  • Provide input to the Territory Business Head,
  • Drive definition of annual R&D and demo trial plans


KNOWLEDGE, EXPERIENCE & CAPABILITIESCritical experience and knowledge

  • 3+ years in marketing and business management
  • 5+ years of Vegetables Seeds business and/or marketing experience
  • Profound knowledge of the Vegetables Seeds market and customer needs
  • Track-record of successful people/processes management
  • Good English language proficiency 


Critical leadership capabilities

  • Focuses on customers
  • Manages for performance
  • Leadership of cross-functional teams
  • Develops people, organization and self
  • Collaborates across boundaries
  • Communicates with impact
  • Leads change and holds ambiguity
  • Builds a culture of innovation
  • Sets ambitious strategic goals


Critical technical and professional capabilities

  • Has deep and broad crop and product knowledge
  • Understands customer needs
  • Understands market dynamics and competitive environment
  • Communication and presentation skills
  • Analytical thinking
  • Develops/implements sound value- and transactional pricing based on customer perceived value
  • Develops/implements effective product communications
  • Applies effective grower, channel and influencer segmentation
  • Creates strong, distinctive crop plans
  • Co-creates campaign plans
  • Significant in-field presence

North Africa Product Manager Vegetables

Syngenta Agro Services Alger, Algérie
Postuler

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