• Zone Industrielle Est Boudouaou, Boumerdes
  • Industries
  • De 500 à 999 personnes employés

Marketing Operating Manager

  • Nom de l'entrprise GSK ALGERIE/Glaxosmithkline
  • Secteur d'activité Industries
  • Lieu de travail Alger, Algérie
  • Date d'expiration 26 Janvier 2017
  • Nombre de postes 01 poste ouvert
  • Niveau de poste Manager / Responsable département| Confirmé / Expérimenté
  • Niveau d'étude (diplome) Master 1, Licence Bac + 4| Master 2, Ingéniorat, Bac + 5

Marketing Operating Manager (M/W)


Job Purpose  

  • Development, implementation, execution and accountability for brand/franchise marketing tactical and operations plans, which optimise market share and revenue growth for a brand (s) in the short term in the country.



Major Accountabilities

  • Coordinates between the NA Therapy Area Marketing Lead and Medical, Compliance, Regulatory, Commercial, CCM to build and produce all promotional items or marketing events, from Round Tables to participation to congresses, symposia or standalones at country level
  • Executes operational plans to maximise existing product sales jointly with colleagues from commercial
  • Helps to prepare market and GSK for new product entries together under the supervision of the NA Therapy Area Marketing Lead and the Country Operations Manager
  • Implement, execute and follow-up marketing activities, through procurement, optimize implementation of chosen promotional mix to meet brand objectives and customer needs
  • Liaises with external agencies / printers, through procurement, to produce / adapt promotional materials and prepare local marketing events in the country
  • Participates to accurately forecast, submit the agreed forecast with North Africa Therapy Area Marketing Lead and manage the local brand budgets and product supplies
  • Frequently interacts with medical reps, customers and patients  groups to receive insights about their needs and expectations and share with the Therapy Area Marketing Leads
  • Acts as the country brand champion to create enthusiasm and focus internally and with external customers and agencies
  • Represents the country at franchise/product specific marketing meetings
  • Executes in the country  best marketing practices workshops
  • Participates to the preparation and presentation of cycle meeting
  • Dispatches promotional materials and samples when relevant to the commercial team
  • Be in support to the Field Force through regular field rides in their promotional activities.

 

Preferred qualifications: 

  • Experience in both medical information and marketing within the Pharmaceutical Industry
  • Required degrees: Post Graduate Bachelor

 

  • Nom de l'entrprise GSK ALGERIE/Glaxosmithkline
  • Secteur d'activité Industries
  • Lieu de travail Alger, Algérie
  • Date d'expiration 26 Janvier 2017
  • Nombre de postes 01 poste ouvert
  • Niveau de poste Manager / Responsable département| Confirmé / Expérimenté
  • Niveau d'étude (diplome) Master 1, Licence Bac + 4| Master 2, Ingéniorat, Bac + 5
  • Zone Industrielle Est Boudouaou, Boumerdes
  • Industries
  • De 500 à 999 personnes employés